The automotive world is buzzing with news that Omoda Jaecoo has made a bold move in Australia, shaking up its Jaecoo J7 lineup. But here's the twist: the entry-level J7 Core is no longer an option, leaving buyers with a more premium starting point.
The Discontinuation:
Omoda Jaecoo has decided to discontinue the J7 Core variant of its mid-size SUV in Australia, a move that might surprise some buyers. This decision comes just a year after the model's launch, leaving many wondering about the reasoning behind it.
The New Entry Point:
With the J7 Core's departure, the Track grade now takes its place, offering a more feature-rich experience at the same price. This means buyers will get more bang for their buck, but it also raises questions about the brand's strategy.
Price and Specs:
The 2026 Jaecoo J7 lineup starts at $37,990 drive-away for the front-wheel-drive Track petrol model. The range-topping model is the SHS Summit front-wheel-drive PHEV, priced at $47,990 drive-away. And here's where it gets interesting: the Track grade offers a substantial upgrade in features compared to the discontinued Core.
Track Grade Features:
The Track grade boasts dual-zone climate control, an eight-speaker Sony audio system, a wireless smartphone charger, heated front seats, and front parking sensors. It also includes an electric tailgate, a 360-degree camera, rain-sensing wipers, and various safety features. But that's not all—the Track grade also comes with a more powerful engine and transmission combination.
Engine and Transmission:
All J7 petrol grades are equipped with a 1.6-litre four-cylinder turbocharged petrol engine, delivering 137kW of power and 275Nm of torque. This engine is paired with a seven-speed dual-clutch automatic transmission, ensuring a smooth and responsive driving experience.
The All-Wheel-Drive Option:
For those seeking more traction and control, the J7 Ridge AWD is available. This variant adds all-wheel drive with selectable drive modes, larger 19-inch alloy wheels, a full-size spare wheel, and a larger 14.8-inch touchscreen. It also includes a head-up display, panoramic sunroof, and synthetic leather upholstery, elevating the overall luxury.
Plug-in Hybrid Variants:
The Jaecoo J7 SHS plug-in hybrid models offer a different experience. These variants pair a 1.5-litre turbo-petrol engine with an electric motor and an 18.3kWh battery pack. The result is a WLTP-rated 90-kilometre electric-only driving range, providing an efficient and eco-friendly option.
Safety and Warranty:
The J7 SHS plug-in hybrid has earned a five-star ANCAP safety rating, ensuring peace of mind. However, the petrol versions are yet to receive this rating. All Omoda Jaecoo models come with an impressive eight-year/unlimited-kilometre warranty, even covering the high-voltage components of their hybrid and electric vehicles.
Pricing Details:
The 2026 Jaecoo J7 Track front-wheel-drive petrol is priced at $37,990, while the Ridge all-wheel-drive petrol starts at $42,990. The plug-in hybrid variants, the SHS Track and SHS Summit, are priced at $43,990 and $47,990, respectively. And for a limited time, Omoda Jaecoo is offering a $3000 cashback deal on the 2025 models, making them even more attractive.
Controversial Move?
The discontinuation of the entry-level J7 Core might spark debate among buyers and industry experts. Was it a strategic decision to focus on higher-spec models, or a response to market demands? Only time will tell if this move pays off for Omoda Jaecoo. What do you think about this strategy? Is it a bold step forward or a risky move? Share your thoughts in the comments below!
